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For car dealer groups and dealerships

Sales games your team plays. Events your customers book.

Dealn Squares turns every approved sale into a pick on a prize board the whole showroom can see. Dealn Events invites your customers to a themed event in your name, books them in and checks them in on the day.

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  • No apps to install
  • Your name on every email and text
  • Data stored in the UK

Dealn Squares

Every approved sale is a pick on the board.

Your team plays from their own phones, through links by email. Managers stay in charge of what counts, and the prizes stay hidden until the reveal.

  1. 1

    Logged

    The salesperson logs the sale on their phone: the car, new or used, and the order number. The order number keeps the customer’s name off the game.

  2. 2

    Approved

    Their manager gets an email and approves it in one tap, or turns it down with a reason. Nothing counts until it’s approved.

  3. 3

    Picked

    A link by email lets them pick a square. The prize behind it stays sealed until the reveal. Board full? The next sale steals a square.

Four ways to play

Choose a game for each board. They all start the same way: a sale is logged, a manager approves it, and it earns a pick, a chip or a spin.

  • Squares

    Make a sale. Pick a square. Win the prize behind it.

    Each sale earns
    A pick
    How you win
    The prize behind each square you hold when it’s revealed

  • TurnTable

    Collect chips. Fewest chips pick first, most pick last, and nobody can steal from the last picker.

    Each sale earns
    A chip
    How you win
    Spend your chips on squares at pick time. Some hide prizes.

  • Red or Black Roulette

    Collect chips, pick red or black squares, then one spin decides which colour wins.

    Each sale earns
    A chip
    How you win
    Every square of the winning colour pays out, and the number the ball lands on wins the super prize

  • Prize Wheel

    Every sale earns a spin. Prizes come off as they’re won, so the last spin wins the last prize.

    Each sale earns
    A spin
    How you win
    Whatever the wheel lands on, there and then

On the showroom screen

Put the board on the TV.

Open the board’s TV view on any screen with a web browser. It refreshes itself every few seconds with the leaderboard and the time left, and one screen can take turns through every running board: sales, then aftersales.

Sales boardAftersales boardOne TV, taking turns.

Fair, and seen to be fair.

The rules that stop arguments on the sales floor are built in, so nobody has to police them by hand.

A manager approves every sale
From a one-tap email link. Nothing counts on the board until it’s approved.
Won when it’s delivered
A prize isn’t won until the car is invoiced and delivered. If a deal falls through, the square goes back to whoever held it before.
Fair-play flags
Deals held back to land late, or a last-minute rush, are flagged for a manager to look at. A person decides.
Any size, any shape
From 10 squares to 300, for a showroom, a brand or the whole group, with weekly rounds if you want them.
Sales and aftersales
A board for the workshop too: service plans, tyres and health-check work, with split picks for technicians.
Every result on record
Every pick, prize and delivery is recorded, and the winners export whenever you need them.

Dealn Events

Events your customers want to open.

Pick a designed theme, set the dates and the offer, and add your customers. Dealn invites them by email and text in your group’s name. Each customer opens a page made for the occasion, plays a reveal to find their offer, and books a time.

  1. 1Pick a theme
  2. 2Set the dates and the offer
  3. 3Add your customers
  4. 4Launch

100 designed themes.

Book a demo to play them

The customer’s journey

Five steps, on the customer’s own phone, all in your name.

What the team sees

Bookings, calls to make and follow-ups in one back office. On the day, a check-in desk finds anyone by name, booking reference or the four-character code on their pass, walk-ins are added at the desk, and the showroom TV shows who’s booked, who’s here and what’s sold.

Squares and Events, together

Events feed the board.

When an event runs Squares, a customer you booked who turns up earns you a square, and so does a sale. A car sold at the event goes to your Squares board for approval like any other. It uses your Squares game and prizes: nothing else to set up.

The board holds the booking reference, never the customer’s details.

  1. Dealn EventsChecked in at the deskPass K7QM · 10:24
    Dealn SquaresA square for the exec who booked them
  2. Dealn EventsSold at the eventBooking K7QM · sold
    Dealn SquaresOn the Squares board, waiting for approval

Trust

Your name on it. Your customers looked after.

  • Your name on every email and text

    Invitations, reminders and pick links go out in your group’s name, and replies come straight back to you.

  • Nothing to install

    Your team and your customers use links on their own phones. The board runs on any TV with a web browser.

  • UK GDPR, built in

    An opt-out in every invitation, a do-not-contact list checked before every send, and customers’ details deleted after the event. Data is stored in the UK.

  • Secure by design

    Each group has its own address and its data is kept apart from every other group’s. Managers sign in with a PIN, approval and pick links are one-time keys, and a board can sit behind a showroom code.

PrivacyData processing termsSub-processors

Prices

Clear prices, paid monthly.

Squares is priced per franchise, a brand at a showroom: a site selling two brands is two. Events is priced per showroom. No VAT is charged.

  • Dealn Squares£50per franchise a month
    • Sales board. Each franchise covers up to 15 sales people.
    • Aftersales board £49 more per franchise a month.
  • Dealn Events£99per showroom a month
    • Unlimited events: event pages, invitations, bookings and the event-day screens. Emails included.
    • Texts 6p each, billed monthly for what was sent.
  • Set-upfrom £399one-off
    • £399 up to 3 franchises, £750 up to 8, £1,000 above that.
    • Waived when you commit for 12 months. Otherwise 3 months, then month to month.

Manufacturer and supplier programmes: price on request. Speak to a member of the team for a full, personalised quote.

Work out your price

Book a demo

See it working, with your showrooms in it.

We’ll show you Squares and Events working on your own phone, set up with your brands and showrooms. No obligation.

  • Then your own link to both demos, to try for a fortnight
  • Every Events theme, the board, the TV and the console to press

Book a demo

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Every dealer group has its own address, where its board and console live. Managers sign in at the same address followed by /admin. yourgroup.squares.dealn.co.uk

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